Strategic Planning workshop:
a tailored-made approach to identify opportunities
How to understand, decrypt and take into account new market and consumption trends and evolution in your strategic thinking process?
Changes in consumer behaviour brought about by the COVID-19 pandemic have created both challenges and opportunities for brands and organisations.
From the increase in at-home consumption to a shift in shopping patterns in favour of online and proximity channels, it’s clear that new needs and behaviours have emerged.
Our approach and methodology for the Strategic Planning workshop is based on data analysis, trends watching and anticipation.
Our team of researchers is continuously analysing the evolution in values, behaviours, and attitudes in Indian Ocean as well as in 70 key markets: Future Life, GenZ, AfricaLife, Shoppers Studies, Audience, Media Reactions, Retail Focus, Sustainability Study, Covid-10 Barometer, Consumer Confidence Surveys, BrandZ, RepZ, etc
Unique and Innovating Methodologies
Recognised tools
Online panels in Mauritius and Reunion islands to test the innovative concepts
Research and Analysis Experts
to support the team in their strategic thinking process
Interested to organise an internal workshop?
Fill out the form, we will contact you swiftly